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Company Name ChoiceShops Limited (view profile)
Location Telford, West Midlands, United Kingdom
Date Posted February 9, 2012
Category Marketing
Job Type Full-Time
Advertiser Type Employer
Salary 20000
Job Duration? Permanent
Contact by Agencies? No
Employer Type Retailer/B2C

Description

Choiceshops Limited is an award-winning, fast-growth online retailer. Our goal is to provide an intuitive shopping experience, through online stores in focused categories, offering a comprehensive selection of products.
Our team members enjoy working in an entrepreneurial structure where all opinions count equally.

As part of our growth, we are recruiting an experienced Digital Marketing Executive. As an e-commerce retailer, we rely heavily on online advertising, so intelligent, analytical use of Adwords is critical to our success. Working closely with the buyers, you will implement our advertising and analyse the results.

Based at our Telford Head Office, you will be intelligent, numerate, well-organised, process-driven, analytical, and you will enjoy interpreting data. Experience of using Adwords is essential.
Most importantly, you’ll enjoy the buzz of creating a great market-leading business.

Key Requirements:
• A minimum of one year’s experience in managing pay-per-click campaigns
• Up to date knowledge of PPC best practices
• Ability to apply these best practices to campaigns in a formulaic and strategic manner
• Ability to demonstrate clear results in the application of PPC campaigns through deep analysis, interpretation and reporting of data
• Advanced knowledge of Google Analytics, Adwords, and other leading PPC networks
• Excellent verbal, written, and presentation skills
• Excellent organisational skills and an ability to manage multiple campaigns
• GAP Qualifications an advantage, but not essential

The Role
• Managing PPC campaigns and projects, from developing strategies through to implementation across a portfolio of ecommerce sites
• Managing our PPC budget, maximising revenue and ROI
• Analysing web analytics and providing well-defined strategies for paid search improvement
• Monitoring results, analysing key website metrics, and providing strategies and recommendations for continued improvement
• Monitoring algorithmic changes in the search engines to determine when and how to adapt
• All campaign management, including but not exclusive to keyword analysis, keyword selection, ad writing, bid management and brand protection

Apply with your CV, current salary, and covering letter explaining why you are an excellent candidate, to careers@choiceshops.co.uk

No agencies please.

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